Will the late, nice Karl Lagerfeld be studied in enterprise colleges?
He needs to be.
Whereas he claimed an entire disinterest in economics and advertising, regularly scoffing on the latter as one thing inscrutable and repellent, the designer had unerring instincts for brand spanking new inventive approaches that usually turned influential enterprise fashions. Lagerfeld cast the trendy template for reinventing heritage manufacturers; sped the rhythm of collections on the highest ranges of trend; introduced storytelling and content material to the fore; pushed ready-to-wear costs into 5 figures, and proved that daring spending generally is a path to earnings.
A glance from Karl Lagerfeld’s Paris-Bombay Chanel Metiers d’Artwork Fall 2011 assortment.
What’s extra, his character — kindhearted, and well mannered to a fault — and his method to his work — exacting and uncompromising — created a sublime, familial company tradition that engendered unbelievable loyalty and devotion. His longevity at Chanel and Fendi — spanning 36 and 54 years, respectively — was echoed in an extended listing of colleagues that stayed by his facet for many years, together with Chanel studio director Virginie Viard, who was entrusted to hold on Lagerfeld’s legendary inventive work. (She began as an intern and rose to develop into director of Chanel’s trend creation studio.)
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